Lugano, August 28, 2025 – Starting from the 2025/26 season, Hockey Club Lugano will be able to count on a new Silver Sponsor of significant prestige and importance.

Thanks to a three-year commercial agreement with Var Group Suisse, the Var Group logo will be displayed on the chest of the first team’s black-and-white jersey.

Present in Switzerland since 2013, Var Group Suisse is a key player in providing digital services and solutions. It is the Swiss subsidiary of Var Group, an international leader in digital services operating in 15 countries, with revenues of nearly €875.7 million, more than 4,243 professionals worldwide, and an ongoing process of international expansion still in its early stages.

Var Group’s portfolio covers the entire spectrum of Information Technology (IT), with a particular focus on Cybersecurity, Data & AI, Cloud Adoption, and Blockchain, with the mission of supporting companies throughout their digital transformation journey.

Raffaele Alberti, Head of Sponsoring & Hospitality at Hockey Club Lugano, commented:

“Seeing an international group with a strong presence in Switzerland like Var Group Suisse choose Hockey Club Lugano and its visibility platforms to raise its profile and expand its network confirms the quality of our work. Var Group is already a partner of major sports brands with strong popular followings, such as Ducati Corse in MotoGP, as well as prestigious volleyball and rugby teams. It is a great honor for us to become part of this world.”

Massimo Fumagalli, Country Manager of Var Group Suisse, added:

“We believe that an international group like ours has the responsibility to create both economic and social value in the territories where it operates. For us, sponsorships are not just visibility opportunities but occasions to build relationships, share expertise, and contribute to the growth of local communities. The partnership with Hockey Club Lugano stems from a shared vision and the alignment of core values such as passion, sustainability, and ambition.”