ARTICLE
Following the integration into Broadcom and the transition to the new Broadcom Advantage Partner Program, the VMware ecosystem is entering a phase of consolidation.
Partners are being selected under stricter criteria, increasingly tied to skills and delivery capabilities. At the center of this evolution is VMware Cloud Foundation, which is more and more often positioned as the reference platform for private cloud.
In this context, 4IT Solutions has been confirmed as an Authorized VMware Reseller (Select tier) under Broadcom’s updated partner program framework. For the local market, this is a significant milestone. Among the authorized resellers included in the program, 4IT is the only company with headquarters and operational teams in Ticino, providing local businesses with a nearby point of contact for continuity, governance, and support.
What it means to be an authorized VMware reseller today
Being an Authorized Reseller is not just a label—it means being part of an official ecosystem with requirements and expectations that are more stringent than in the past. At this stage, Broadcom is consolidating the program and raising the bar, prioritizing partners who can support customers across the entire lifecycle—from architecture definition and transition to adoption and ongoing optimization.
In practice, the model is shifting from transactional resale to a more consultative, operational approach. What matters is the ability to guide organizations toward a modern private cloud, backed by dedicated technical and delivery expertise and a concrete, long-term commitment.