Var Group & Hockey Club Lugano: A Winning Partnership On and Off the Ice
Var Group Suisse will serve as Silver Sponsor of Hockey Club Lugano for the 2025/26, 2026/27, and 2027/28 seasons. This strategic partnership brings together two leaders in their respective fields, strengthening local community ties and supporting one of Switzerland’s most prestigious sports organizations.
Through this collaboration, the Var Group logo will be prominently displayed on the front of the official first-team jerseys, symbolizing a shared vision built on innovation, passion, and sustainable growth.
The agreement highlights Var Group Suisse’s commitment to creating value beyond brand visibility—by fostering meaningful connections with the local community and delivering digital expertise to support joint initiatives, both on and off the ice.
Var Group wins with Ducati on the MotoGP tracks
Var Group confirms its role as Digital Partner of Ducati Corse in a landmark year: Francesco Bagnaia claims his second consecutive MotoGP World Championship, while Ducati Corse secures its fourth straight Constructors’ Title.
Var Group will continue to support the iconic Borgo Panigale manufacturer across all national and international racing circuits for the 2024–2026 seasons. The partnership is further strengthened by the Var Group logo on the Desmosedici GP of the Ducati Lenovo Team, alongside advanced digital transformation projects.
Var Group and the Lugano Sharks: a shared set of values
Var Group proudly supports the Lugano Sharks, the historic water polo team of the city of Lugano and a leading club in Switzerland’s National League A. The partnership is based on shared values such as passion, team spirit, youth development, and a strong connection to the local area.
Var Group and ATST: where the spirit of sport grows
Var Group proudly supports ATST – Associazione Table-Soccer Ticino, a leading organization in promoting table soccer in Ticino. A member of the Swiss Tablesoccer Federation, ATST organizes cantonal and national tournaments, promotes the discipline across the region, and is actively involved in youth development. The association also includes over 100 active players, divided into various categories, confirming its role as a key reference point for the sport at the cantonal level.
